You’re here because you want to build an email list.
You already know that building your email list is one of the most valuable assets when growing an online business, and you either:
- Want to get to your first 500-1,000 email subscribers with your online business
- Already have some traction and a few hundred (or thousand) email subscribers, and want to get 5,000-10,000 email subscribers as your next big benchmark
- Already have a proven system for growing your e-mail list and thousands of e-mail subscribers, but want to learn how to scale up to 10,000-20,000 email subscribers (and beyond)
If any of the above describes you, you’ll love this guide.
It will help you get from 0 to your first 1,000 e-mail subscribers…
All the way to getting hundreds of new e-mail subscribers every month:
I interviewed 20 established online entrepreneurs with e-mail lists of 1,000-40,000 e-mail subscribers to ask them how they did it, and compiled my data, insights and countless real-world examples in this insanely detailed guide.
In this guide, you’ll find everything possible tool you need to grow your e-mail list to 10,000 e-mail subscribers and beyond – from the “big picture” strategy to specific strategies you can use through different stages of growing your e-mail list, to a step-by-step walkthrough to building your e-mail list.
There’s nothing like this guide out there, and I’m so excited to share it with you!
Table of Contents
Here’s a quick preview of everything that’s included in this 93,253-word step-by-step guide to building your e-mail list.
PART 0: Introduction & Overview
Here, you can read a quick overview of why I wrote this guide, who it’s for, and how it can help you. You can also go through a high-level roadmap that will guide you through going from 0-10,000+ e-mail subscribers.
Chapter 0: The Ultimate Guide to Growing Your Email List: The Introduction
Chapter 1: Your List-Building Roadmap to 10,000 E-mail Subscribers (And Beyond)
PART 1: How to Get Your First 100 E-mail Subscribers
Finding and validating a Profitable Online Business Idea is the first (and most important) step of growing your e-mail list that most entrepreneurs skip.
Through the strategies outlined in the first few chapters of this guide, you’ll learn how to find and validate your Profitable Online Business and build an e-mail list of your first 100+ e-mail subscribers in less than a week (without setting up your website or writing any content).
Chapter 2: How to Find a Profitable Online Business Idea
Chapter 3: How to Validate Your Online Business Idea
Chapter 4: How to Get Un-Stuck With Your Online Business Idea
PART 2: How to Get to 500-1,000 E-mail Subscribers
In the second part of this guide, you’ll learn how to set up a simple High-Converting Website, create an EPIC Lead Magnet and go through the exact steps to collect your first 500-1,000 e-mail subscribers.
By the time you finish these chapters, you’ll already have enough e-mail subscribers to sell a coaching program or an online course to your e-mail list (if you choose to do so).
Chapter 5: How to Find Problems Worth Solving
Chapter 6: How to Create an EPIC Lead Magnet
Chapter 7: How to Write Mouthwatering Opt-in Copy
Chapter 8: How to Set up Your E-mail List (Plus my 3 Favorite E-mail Providers)
Chapter 9: How to Get Over Your Fear of Putting Yourself Out There
Chapter 10: How to Promote Your Content
Chapter 11: How to Create a High-Converting Website
PART 3: How to Grow to 5,000-10,000 E-mail Subscribers
In the third part of this guide, we’ll take a deep dive into the world of Content Creation – a key strategy that every entrepreneur I interviewed to grow their e-mail list.
Through the steps in the following chapters, you’ll be able to create your own Bulletproof Content System and grow your e-mail list to 5,000-10,000 e-mail subscribers.
Chapter 12: How to Grow Past The Magical 1,000 E-mail Subscribers Mark (Plus 7 Mistakes to Avoid Along The Way)
Chapter 13: How to Create Remarkable Content
Chapter 14: How to Consistently Create New Content Every Week
Chapter 15: Your Long-Term Content Strategy
PART 4: How to Scale to 20,000-40,000 E-mail Subscribers (and Beyond)
In the final part of this guide, we’ll talk about a few advanced list-building strategies that you can use to grow your e-mail list beyond 10,000 e-mail subscribers to 20,000-40,000 e-mail subscribers and beyond.
Chapter 16: Advanced List-Building Strategies
Download The 447-Page PDF Version of This Guide!
As you can see, this guide is MASSIVE – with 17 detailed chapters, it makes up for a 447-page PDF.
You can download the FULL PDF version of this guide by entering your name and e-mail below, save it on your computer, print it out, and read it with your favorite cup of coffee.
Download The Ultimate Guide to Growing Your E-mail List
Download the full 447-page PDF version of this list-building guide (all 17 chapters in one EPIC PDF).
The Ultimate Guide to Growing Your Email List: The Introduction
This Ultimate Guide to Growing Your Email List is the most detailed and comprehensive piece of content online on building your email list. There’s nothing else like it out there.
I interviewed 20 online entrepreneurs with established, profitable online business that have e-mail lists of at least 1,000 (and as many as 40,000) e-mail subscribers about how they built their e-mail lists to their first 1,000, 5,000, 10,000 e-mail subscribers and beyond.
Then, I spent hundreds of hours working through hundreds of pages of interview notes, and organizing them into a complete guide for growing your e-mail list to 10,000 e-mail subscribers and beyond.
In this guide, you’ll find:
- A complete, step-by-step system for getting your first 1,000, 5,000, or 10,000 e-mail subscribers (and beyond)
- The best proven tactics and strategies that established entrepreneurs have used to grow their email lists (that you can use to grow your e-mail list as well)
- The biggest myths and mistakes you should avoid when growing your e-mail list to prevent it from plateauing
You’ll also find hundreds of real life examples to support every tactic, strategy and principle that we talk about, so you can take what you’ve learned from the guide an apply it to growing your e-mail list for your online business.
Hi, I’m Primoz!
Over the past few years, I went from earning $7/h as a programmer in Slovenia to consistently earning over 6-figures/year with my online business.
During this time, I was mentored by and worked with some of the top online entrepreneurs like Derek Halpern, Ramit Sethi and Selena Soo, and coached 1,000+ entrepreneurs on how to start and grow their own online businesses.
I also spoke at conferences of 500+ entrepreneurs like Forefront and was featured in places like Entrepreneur, Business Insider, Yahoo Finance, Forbes, Entrepreneur on Fire and GrowthLab.
I love doing two things more than anything:
- Coaching 5-6 figure entrepreneurs on how to explosively grow their online businesses
- Writing insanely long and detailed Ultimate Guides like this one
But most of all, I love helping ambitious entrepreneurs like you who are willing to read these ultra-long guides, implement them in your business, and make magic happen.
I’m so excited you’re here, and I hope you’ll enjoy reading this guide as much as I enjoyed writing it!
Why I Wrote This Guide
For online entrepreneurs, e-mail list is the life and blood of your business.
If your e-mail list keeps growing and you keep attracting new potential customers to your business every day, your business will keep growing. You’ll be able to get more clients for your coaching services and online courses, and help more people.
But if your e-mail list tanks, it’s only a matter of time until you “burn out” your e-mail list and your revenue tanks as well. No matter how many new products and services you create, you’ll feel like your online business is a ship that’s bound to sink.
But even though there are hundreds of resources out there on growing your e-mail list, I still talk to entrepreneurs every day that have hit a plateau with their e-mail lists and would love to get more e-mail subscribers.
It seems like even though there are so many resources out there already, there seems to be something missing. If it wasn’t, you wouldn’t be reading this guide.
I wrote this guide (and am giving it away to you for free) because I never want you to worry about growing your e-mail list again.
How This Guide Is Different From All Other Free Resources on Growing Your Email List
The truth is that there’s no one proven, complete guide out there for growing your e-mail list.
Sure, there are plenty of articles along the lines of “50 ways to grow your e-mail list”, but you don’t want 50 different ways of growing your e-mail list with one-paragraph explanation on how to do it. “Just set up a Pinterest account!”. As if it were that easy.
Sure, there are plenty of articles that tell you to “create a free e-book or a lead magnet” and give it away for free. But what should you create it about? How can you spread the word about it? And how can you grow your e-mail list after you already have a lead magnet?
There are even plenty of so-called “ultimate guides” about growing your e-mail list out there, although sadly, there is very little “ultimate” about them. I’m sorry, a 3,000-word article (possibly written by a “professional blogger” who never actually ran an online business) isn’t a definitive guide about such a broad subject as growing your e-mail list.
There’s no resource that dives DEEP into the different stages for growing your e-mail list, that breaks down what you should do at each stage, and what you shouldn’t worry about. There’s no resource out there that uses enough data points from real, established entrepreneurs that would tell you how they actually build their e-mail lists over time.
I know why there isn’t a guide like this out there yet. It’s an INSANE amount of work.
Even before I wrote the first word of this guide, I spent hundreds of hours surveying my readers about their challenges with growing their e-mail lists, interviewing established entrepreneurs about how they grew their e-mail lists, and organizing their strategies and insights into a system for growing your e-mail list that would be easy to understand and implement.
I created a spreadsheet with 452 different insights on growing your e-mail list. I turned that spreadsheet into a 50-page Google Document with the outline for this guide. I then turned that outline into 4 giant paper mind maps to make it flow as best as possible and create a step-by-step system that is easy to follow.
I spent countless hours banging my head against the wall on how to write this guide in the best way possible and organize this enormous information in a guide that made sense for you. Then, I spent over 6 weeks writing the guide, day after day, until it was done.
After going through this process, I can understand why there’s no guide like this out there yet.
And it’s exactly why I’m super excited to write it and share it with you.
A Word of Caution: This is a LONG Guide
When I set off to write this guide, I knew it would be an enormous guide (though I din’t expect to essentially write a book).
To truly write the ULTIMATE guide to growing your e-mail list and cover all the different tactics and strategies that you can grow your e-mail list would mean that I’d have to cover information that will guide you in growing your e-mail list for years to come.
It would mean that I would have to find countless real-life examples that would show you how to put the principles, tactics and strategies from this guide into action.
Plus, I love writing long, detailed and comprehensive content (I’m not a guy that would write 500-word blog posts).
If you’re looking for a “quick guide”, this guide isn’t for you. If your “attention span” is short and you aren’t willing to read a 90,000+ word guide, this guide isn’t for you. If you aren’t willing to work hard to grow your e-mail list, this guide isn’t for you.
But if you want to read the most comprehensive and detailed piece of content online on growing your e-mail list, this guide is perfect for you.
Who This Guide is For
“Can I benefit from this guide if I have 0, 564 or 13,231 e-mail subscribers?”
The answer is YES, YES, YES.
Because I’ve interviewed 20 established entrepreneurs with profitable online businesses about how they built their e-mail lists to write this guide, I’ll take you through all the different stages of growing your e-mail list your first 100, 500, 5000, 10,000 e-mail subscribers and beyond.
You can simply jump to the section of this guide that’s the most relevant to you (or binge-read the full guide).
You’ll benefit from this guide if:
- You are looking for a complete, proven system for building your e-mail list
- You’re looking for new and innovative tactics and strategies for building your e-mail list
- You want to attract more paying customers to your online courses and coaching programs
- You’re willing to work hard to grow your e-mail list
- You want to grow your e-mail list “organically”, without spending a single dollar on paid advertising
However, since I couldn’t possibly write a guide that would serve everyone, there are also a few situations where this guide isn’t the best fit for you:
- If you’re looking to grow your e-mail list “quickly” or “fast”, this guide isn’t for you, as the long-term strategies for growing your e-mail list all take time and require a considerable amount of effort
- If you’re looking to grow your e-mail list with paid advertising, this guide isn’t for you, as very few of the people I interviewed used paid advertising as the main method to grow their e-mail lists
- If you’re looking for a guide that goes into a ton of detail into specific tactics like growing your e-mail list through Instagram or Pinterest, this guide might not be the best for you as we’ll focus more on the high-level principles and strategies in this guide
Before I dive into this guide, I’d like to thank and acknowledge everyone who I interviewed for this guide (plus a few individuals who contributed to the guide but preferred to stay anonymous).
The advice, the knowledge and the wisdom you shared helped me write this guide better than I ever would without your help, and for that I am deeply grateful. Thank you (in no particular order):
- Geraldine Lepere from Comme un Francaise
- Christina Rebuffet from Speak English With Christina
- Ryan Hildebrandt from Viral Message Lab
- Jesse Gernigin from Live Gold Rich
- Vickie Gould from vickiegould.com
- Peter Nguyen from The Essential Man
- Luke McIntosh from Become a Bassist
- Matt Rosenblum from mattrosenblum.net
- Will Darling from EDMTips
- Jenni Waldrop from Fuzzy and Birch
- Danny Margulies from Freelance to Win
- Sara Kirsch from Marketing is Not Selling
- Sam Gavis-Hughson from Byte by Byte
- Olivia Angelescu from oliviaangelescu.com
- Gabriela Pereira from diyMFA
- Karen Dudek-Brannan from Dr. Karen Speech and Language
- Nagina Abdullah from Masala Body
- Rusty Gray from Rusty Animator
I’d also like to thank my mentors Ramit Sethi, Derek Halpern and Selena Soo for showing me what excellence looks like, my friends Marc Aarons and Diana Tower for supporting me through the rough times, and my girlfriend for always being there for me.
Get Started With Reading The First Chapter of This Guide!
What are you waiting for? Get started with reading the first chapter of this guide (or download the PDF through the box below)!
Continue to Chapter 1: Your Step-by-Step Roadmap to 10,000+ E-mail Subscribers.
Download The Ultimate Guide to Growing Your E-mail List
Download the full 447-page PDF version of this list-building guide (all 17 chapters in one EPIC PDF).